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Sales Diary - FMCG - CPG
Sales Diary - FMCG - CPG
Jun 29,2025
App Name Sales Diary - FMCG - CPG
Developer Appobile Labs
Category Business
Size 52.1 MB
Latest Version 271
Available on
4.8
Download(52.1 MB)

SalesDiary is the smartest AI-powered Sales Force Automation (SFA) system designed to revolutionize the management of field operations for businesses. By leveraging advanced artificial intelligence, SalesDiary enhances field force efficiency by at least 30%, streamlining your sales processes like never before.

One of the key benefits of using SalesDiary is the significant time savings it offers. Our system helps save up to 60% of the time typically spent on coordinating and planning daily and monthly routes. Clients using SalesDiary have seen their revenues soar by 50% within just three months of implementation. Our robust Business Intelligence (BI) tools enable precise market identification and product positioning, helping leading brands expand their geographical reach by five times in just 12 months.

SalesDiary includes an integrated Distributor Management System (DMS) that simplifies the management of order deliveries, stock levels, payments, and outstanding balances, all through a single, user-friendly mobile application. Our clients have experienced a 60% increase in order fulfillment rates and a 45% reduction in payment collection delays thanks to SalesDiary DMS.

Our platform also features advanced sales forecasting and smart machine learning (ML) recommendations based on historical data, allowing for more effective inventory planning and a reduction in carrying costs by at least 20%. In the FMCG sector, where the industry average for Out of Stock is around 8%, our system has helped clients reduce this to 5% within six months of usage.

Real-time management of catalogues, schemes, and merchandising ensures that your team stays up-to-date and agile in the fast-paced sales environment.

Key Module: Beat Plan

The Beat Plan, also known as the ‘Permanent Journey Plan,’ is a crucial feature of SalesDiary. It's a day-level route plan designed for field sales and marketing personnel to ensure they visit a set number of stores at a predefined frequency. The Beat Plan specifies which stores to visit and when, based on the company's priorities and store categories/segments. These visits can be for sales order collection, visual merchandising, and more.

Beat Plans are meticulously planned in advance, typically for a month, to prevent deviations and ensure that each store receives the necessary visits from company representatives.

Other Features of SalesDiary

  • Real-time access to retailer information at the point of need
  • Works both offline and online with smart data sync
  • Enables sales teams to share activity, calendar, and workflow data
  • Access to up-to-date product information with an e-catalog
  • Access to retailer-specific pricing and product configuration
  • Route historical sales analysis and analytics for continuous optimization
  • GIS-based tracking and analytics of sales area coverage
  • Tools for building market intelligence
  • Approvals and workflow automation
  • Big data analysis on historical data

Modules

  • Secondary Sales
  • Distributor Management Systems
  • Attendance Management
  • Route Management
  • Secondary Sales Target Planner
  • Secondary Sales Order Management
  • Returns Management
  • Targeted Schemes Management
  • Payments & Reconciliation
  • Outstanding and Overdue Alerts
  • Focus Product Development
  • Complaint Management
  • Shelf Analysis with Photo
  • Planogram
  • BTL Activity Management
  • Digital Catalogue
  • Opening and Closing Stock Updates
  • MTD and DSR Reporting
  • One Click MRM (Monthly Review Meeting)
  • Deviation Tracking on a Map with Analysis
  • Customer Surveys
  • Market Share and Shelf Share Analysis
  • Customer-wise Price List Management
  • Outlet Profiling and Classification
  • Outlet History and Growth Indicators
  • Product Placement Analysis
  • Coverage Analysis
  • KRA & KPI Tracker
  • Zero Sales and Degrowth Analytics
  • Real-time Dashboard
  • Alerts on Supervisors' Mobile
  • Primary Planner
  • Primary Order Management
  • Order Delivery Tracking
  • Secondary Order Delivery Plan
  • Order Fulfillment Reports
  • Payment Collection
  • Distributor Inventory Updates
  • Primary Sales Return
  • Outstanding Payments
  • API Integration
  • Distributor Outstanding
  • Load In and Load Out
  • Route Management
  • On-Spot Billing with Mobile POS
  • Van Tracking
  • Real-time Van Inventory
  • Real-time Cash and Credit Sales
  • Outlet-level Discounting
  • End of Day Van Sales Closing Summary

For more information about our innovative Sales Force Automation solution, visit our website at http://www.salesdiary.in.

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